Eleven months ago, Apple CEO Tim Cook declared privacy a “fundamental human right.” The affirmation came as the iPhones his customers carry in their pockets store ever more sensitive information and the company seeks to make privacy a key differentiator as it competes with Google and other rivals.
On Wednesday, the company sought to make good on its commitment with the release of iOS 14. It introduces a bevy of privacy features designed to give iPhone users more control over their personal information. The protections are intended to rein in app developers, online providers, and advertisers who all too often push the limits of acceptable data collection, assuming they don’t fully step over the line.
I spent a little more than an hour testing some of the features. Here’s a brief description of each, how to use them, and some first-blush impressions of how some work.
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